Advocacy
Organizations also use advertising to send a message intended to influence a targeted audience. In most cases there is an underlying benefit sought by an organization when they engage in advocacy advertising. For instance, an organization may take a stand on a political issue which they feel could negatively impact the organization and will target advertisements to voice their position on the issue.

What a great resource this text is.
Your article was excellent and erudite.
Grade A stuff. I’m unqesutioanbly in your debt.
These pieces really set a standard in the industry.
Could you write about Physics so I can pass Science class?
Grade A stuff. I’m unquestionably in your debt.
Of the panoply of webitse I’ve pored over this has the most veracity.